Business Strategy, Design, Marketing, Technology - Mind Your Online Business

Tag: UX


DiscountHotels – UX & UI Redesign

Posted on 16th February, by Marzena Kmiecik in Websites. No Comments

BEFORE 
AFTER

 



Dove pro•age Microsite Design

Posted on 16th February, by Marzena Kmiecik in Websites. 79 Comments


Swiss Army-Custom Website Redesign

Posted on 28th January, by Marzena Kmiecik in Websites. No Comments

The focus of the new website redesign was to balance the importance of various product categories with a strong emphasis on intuitive user experience, easy to use site navigation and integration of interactive features and tools through out the site that highlight product benefits and customization such as Tool Finder for Swiss Army knives.

The website’s user experience and information architecture was fully revamped, highlighting different product lines available to the US market.

Marzena Kmiecik was commissioned as a Sr. Art Director to be part of the creative team of an Interactive Agency in CT.



StrongMarriageNow – Website Design

Posted on 19th January, by Marzena Kmiecik in Websites. No Comments

Fully customized Drupal template design for Strongmarriagenow.com

Marriage counseling courses sold online in a form of downloadable videos broken down into chapters enable to provide support globally to anyone who wants counseling from the comfort of their home.



It’s Not About You Or Your Online business!

Posted on 16th January, by Marzena Kmiecik in Strategy, User Experience Design. No Comments

There’s something I need to get off my chest before I go any further with this post. It’s something that’s very important–a basic idea that seems to get lost in the hustle and bustle of starting or growing your online business:

“You are not your website” and “It’s not about you”. It’s time to start caring about your online customers before they find someone else who will.The Internet and the mobile airwaves have become the preferred channels over which we distribute messages and connect with global markets and customers online. The Internet is the highway and websites and mobile apps, are only communication vehicles to deliver your ideas, products and services to satisfy your customer’s needs. These provide a great way to represent yourself in the market but they aren’t you and your customers care little unless there’s something in it … Read More »




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